Saturday, May 01, 2010

Private Sales: The Industry

Given the success of private-sale etailers (Gilt, Hautelook, etc.), two big players are now joining in the industry.  Giants, eBay and American Express, have announced their new private-sale sites for fashion and travel.

The Fashion Vault

Like its predecessers in the industry, Ebay's The Fashion Vault offers exclusive deals for a limited number of hours on a first come first serve basis. 

What you need to know about eBay Fashion Vault
Trusted sellers and designers you know and love work closely with eBay to bring you Fashion Vault sales events. For a limited time—only 48 to 72 hours—exclusive online events celebrate the designers' work and offer you substantial discounts on brand new designer fashions.
These exclusive designs come directly from sellers who are authorized by the brand to sell their merchandise. And to make these deals even better, shipping is free.  These sales are for a limited time only and quantities are limited, so if you see something that catches your eye, act fast to make that beautiful item yours. 

Vacationist

American Express's Vacationist is only the second site to focus on the travel market.  It partners with luxury travel experts from Luxury Link and Travel + Leisure (think 13 years of luxury travel experience meeting one of the world's top travel publications).

For the sophisticated traveler, Vacationist is a members-only website featuring exclusive sales for stays at fine hotels.

Vacationist would allow you insider access to deals you simply won't find anywhere else. Deals up to 40% off. To the world’s top destinations. Sound nice? We certainly think so. Be a Vacationist.

Our exclusive sales usually last three to seven days and occur on a first come, first served basis. Every Vacationist wants the best selection of deals. The quickest Vacationist gets them. Log on early.

"Even with the economic downturn," according to matrixpartners.com, "the private-sale model is expected to make up a significant portion of the estimated $1 billion a year in online sales of luxury apparel."


What do you think?  Are you already enjoying the purveying the virtual racks of private sales online?

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